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Music marketing tips & strategies

A little knowledge can go a long way. Discover ideas, insights, and inspiration to help you reach your goals, no matter how big or small.

Lisa OcchinoFeb 14, 20226 min read

How a smartlink can boost your music promotion

Have you seen your favorite artists using short links such as lnk.to to direct people to ...
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Ditte RavnildFeb 14, 20223 min read

How to use a reward link to increase fan engagement

Secret links, coupon codes, and contests are highly effective ways to deepen fan loyalty ...
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Daniela FerancikovaFeb 11, 20226 min read

What every indie artist can learn from Tolstoys's release strategy

We followed dream-pop quintet Tolstoys’s release strategy, and had to share with you what ...
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Lisa OcchinoFeb 11, 202210 min read

What should be in your music release marketing plan?

The big moment has arrived: You’ve completed your latest musical masterpiece and you’re ...
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Lisa OcchinoFeb 11, 20229 min read

9 music marketing tools every artist should use

Discover nine of the most powerful music marketing tools that will simplify your music ...
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Andrew DrummondFeb 11, 20228 min read

How to market your music independently

Promoting music online can feel overwhelming, but it doesn’t have to be. There are lots ...
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Andrew DrummondFeb 11, 202211 min read

Music stats: Which tools are best for artists?

Want to learn more about music stats but don’t know where to start? Here’s our guide to ...
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Lisa OcchinoFeb 11, 20227 min read

12 ways to bring your old songs to new audiences

If you’re planning to put out new music anytime in the next year, now is the perfect time ...
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Lisa OcchinoFeb 11, 202210 min read

How to promote your music on social media

Looking to build a career as an artist? Platforms like Facebook, Instagram, and YouTube ...
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Ditte RavnildFeb 3, 20225 min read

Email marketing for musicians: 3 ways to grow your list in 2025

Linkfire’s new email capture feature is one of the easiest ways to grow your email list, ...
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